About Robert Aronson

Robert Aronson has worked internationally for more than 40 years. In the US, he created Today, Inc., one of the first companies to fully adopt corporate social responsibility (CSR). He also co-founded and was CEO and creative director of Sunrise Corp. As the CEO of SRS Medical, he helped develop a non-invasive treatment for incontinence. As program director of MiraMed Institute, he created Russia’s first anti-trafficking media campaign. He is a co-founder of Zzzzapp., voted one of the top 50 startups in the world (www.zzzzapp.com). Robert Aronson is also a teacher. He has conducted workshops in the US, Canada, Russia and Croatia. He is also lectures at universities and colleges. In 2008, he wrote The Town Named Mouse, an illustrated children’s book. It is the story about how the real town of Myshkin, Russia got its name. The book was selected by Oriflame, the Swedish cosmetics company, as a fundraiser to help orphans. It raised more than $50,000. And became the largest selling childrens picture book in Russia. In 2008, Mr. Aronson moved to Croatia. He founded Radionica Ideja (the workshop of ideas). The firm publishes newspapers. DiscoverSplit, the largest circulation native English languge newspaper for tourists, as well as DiscoverHvar, DiscoverSolta and DiscoverKorcula. Robert Aronson is also a consultant. Clients include tourist boards and Croatian small businesses. He is a volunteer teacher at Split University and mentors startups. He and his wife created a website, http://www.sightseeingcroatia.com She is a professor of English. The couple recently restored an old house in the hills above Split. They grow peaches, plums and vegetables in summer. Robert’s blog has been read by thousands. Its focus is everyday life in Croatia as seen through the eyes of an expat. Having lived overseas for more than 20 years, Robert is looking forward to his next adventure.

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