About Robert Aronson

Robert Aronson has worked internationally for more than 40 years. In the US, he created Today, Inc., one of the first companies to fully adopt corporate social responsibility (CSR). He also co-founded and was CEO and creative director of Sunrise Corp. As the CEO of SRS Medical, he helped develop a non-invasive treatment for incontinence. As program director of MiraMed Institute, he created Russia’s first anti-trafficking media campaign. He is a co-founder of Zzzzapp., voted one of the top 50 startups in the world (www.zzzzapp.com). Robert Aronson is also a teacher. He has conducted workshops in the US, Canada, Russia and Croatia. He is also lectures at universities and colleges. In 2008, he wrote The Town Named Mouse, an illustrated children’s book. It is the story about how the real town of Myshkin, Russia got its name. The book was selected by Oriflame, the Swedish cosmetics company, as a fundraiser to help orphans. It raised more than $50,000. And became the largest selling childrens picture book in Russia. In 2008, Mr. Aronson moved to Croatia. He founded Radionica Ideja (the workshop of ideas). The firm publishes newspapers. DiscoverSplit, the largest circulation native English languge newspaper for tourists, as well as DiscoverHvar, DiscoverSolta and DiscoverKorcula. Robert Aronson is also a consultant. Clients include tourist boards and Croatian small businesses. He is a volunteer teacher at Split University and mentors startups. His website about Croatia is: http://www.sightseeingcroatia.com.  Robert’s blog has been read by more than 100,000 people. Its focus is mostly everyday life in Croatia as seen through the eyes of an expat as well as his personal views of the world. Having lived overseas for more than 20 years, Robert is currently looking forward to his next adventure.

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